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Why You Need a Crisis Plan

Why You Need a Crisis Plan

When $&#* hits the fan, does your business have a plan? Business owners often put off creating a crisis plan because it’s not a revenue-generating event. And, let’s face it, thinking about worst-case-scenarios isn’t how most people want to spend a Thursday...

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Meet Goodwin Consulting’s Summer Intern Hannah Kunze!

Meet Goodwin Consulting’s Summer Intern Hannah Kunze!

Hannah grew up in Chelmsford, MA, and is now a rising junior in the Dual BA Program between Columbia University and Trinity College Dublin. Students participating in this program spend two years at both schools and graduate with a degree from each university. Hannah...

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7 Steps to Communicating in Ongoing Uncertainty

7 Steps to Communicating in Ongoing Uncertainty

As a crisis communications expert, I’ve often said, “How you communicate in the first minutes and seconds of a crisis will determine your success or failure managing through it.” While that still holds true for an average crisis, communicating during an extended black...

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Welcome to Goodwin Consulting

Welcome to Goodwin Consulting

For most of us, the way we walked into this pandemic will not be the way we emerge from it. When I hit the pause button almost two months ago and entered quarantine, I was running a five-person PR agency with a solid book of business. Having 20 years as an...

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